With strategic foresight, Geistlich responded to the expansion of Rousselot and entered into a partnership with its French competitor in 1920. Despite economic difficulties from 1921 onwards, Geistlich found new avenues: the sale of flower fertilizer became a success, and the procurement of animal raw materials was expanded globally – from Africa to Russia to India. With the “Bone Convention,” Geistlich secured two-thirds of the Swiss bone market, laying the foundation for further growth.
What has always distinguished Geistlich is tradition and continuity. Since its founding, the company has been family-owned—now in its fifth generation. This cross-generational stability is the foundation that shapes Geistlich's values and corporate culture. Progress and innovation go hand in hand with reliability and responsibility—yesterday, today, and tomorrow.
